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Old 27th April 2006, 11:40 PM
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Although this isn't related directly to scraping, I would like to repeat a post I made at CAP about the effects of the marketing strategies 888.con is prominent in:

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This post is, with any luck, a wake up call to Casinos who will take traffic anyway they can get it, regardless of how their image is subsequently tarnished.

(all bolding has been added by rowmare)
http://www.silicon.com/research/spec...9155842,00.htm
Properties mentioned: Cassava Enterprises (888.com), PartyGaming.
Quote:
However, whether the casinos endorse this behaviour, turn a blind eye to it or are simply totally oblivious, they are still guilty of failing to protect their brand names and ensure their business is promoted responsibly, at a time when online gaming is in the glare of the authorities' spotlight.

Anti-spam expert Mark Sunner, CTO at MessageLabs, told silicon.com: "There isn't much worse a tarnish than being lumped in with the spam and virus lot."
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http://www.davidgalbraith.org/archives/000783.html
Properties mentioned: Cassava Enterprises (888.com)
Quote:
Comment spam trail leads to a company with pending $1.5billion IPO with CSFB.

... If, in turn, a significant number of 888.com affiliates are using pagerank gaming techniques via site spamming, then wiping out those affiliates could dramatically affect their revenues and hence the IPO price.

Imagine if Amazon, planning to IPO, had been involved directly or even indirectly with using mass spamming for its marketing, or if a significant portion of their revenues was based upon affiliates that were operating fraudulently, without them knowing. Is that what is happening here?
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http://www.rojisan.com/spam/archives... plc_affi.html
- Another site who is tracking unethical practices, and mentions 88.com as the culprit, or behind the affiliated culprits

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http://www.ahfb2000.com/webmaster_he...ad.php?p=18675
- being discussed in forum about SE spam (888.con)

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The list is endless. The results in the search were plentiful, but I've posted enough links to make a point.

These people are damaging the reputation of this industry "... at a time when online gaming is in the glare of the authorities' spotlight."

If interested in our industry, everybody should get involved in cleaning up online gambling SEO by pressuring the programs to run clean. Blackhatting might be making a ton of money today, but the future isn't clear.

_______________
Fergie


I am all in favor of blacklisting them for their liberal use of Scumware alone, never mind the rest of it.
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