Quote:
Originally Posted by vinylweatherman
I hope you got paid BEFORE posting this, they might not take too kindly to it being public knowledge that they have been "optimised" to No 1 rather than it being "genuine", as such knowledge could have an adverse effect on their credibility - even though we all know that pretty much every online casino does this  |
I've got paid and I'm still working for them on conversion path, personas and persuasive design.
Please, take a closer look a the home page, at the Promotion page and at any game page and tell me what do you think about the design not just in terms of look'n'feel but also in terms of persuasion (the goal is to drive the player to the Register page).
I'm working on a new version at the moment (this one is 3 months old).
I wrote a long article on the subject (the main purpose are landing pages) on a friend's blog.
It in french but 99% of the ressources links to english articles:
http://www.pink-seo.com/blog/les-landing-pages-37
Concerning
SEO, Google itself says that websites should be optimized and gives you advices to achieve this task...and I'm not talking about AdWords reps training their clients to get better organic rankings.
Don't feel left aside as AdWords reps don't have a clue about ranking in Google, they just know how to sell AdWords.
Here are some pages where you will find information concerning
SEO given by Google itself:
http://googlewebmastercentral.blogspot.com/
http://www.google.com/support/webmas...y?answer=35769
But the most valuable information coming out fom Google's mouth is spread by Matt Cutts, Mr anti-spam at GG:
http://www.google.com/search?as_site...s_q=seo+advice
http://video.google.com/videoplay?do...91836301432169
Concerning Casino Solera's ranking, I did nothing grey or border line, just optimized their website (I didn't buy links I swear, Matt says it's evil) and of course, I did some Voodoo stuff.
The fact is that they deserve they rankings because they are the only online casino 100% focused on the Spanish market.
I would like to add that I kept my freedom of speachness because I was a member of CasinoMeister before I starded working for them and also because I declined their offer to be their spokesman on the forum...but also because they are cool guys.
